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Your website and everything behind it. One place.

Pages, shop, bookings, invoices, customers and newsletters in one admin you run from your phone. Switch on what you need. No plugins, no patchwork, nothing to update.

No card needed · Month to month · From A$29 a month

  • Next.js
  • React
  • Postgres
  • Vercel
  • Stripe
  • Cloudflare R2
  • Row-level security
  • Https everywhere
  • Two-factor
  • Daily backups
  • No plugins
  • Export everything

Sound familiar?

Running a business online shouldn't take six apps.

Most small businesses run on a patchwork: a builder, a shop app, a booking app, an email tool, an invoicing app and a spreadsheet of customers. Here's what we hear, and what o/i does instead.

  • 01

    “The update broke the site again.”

    Nothing to update. o/i is kept current for every site, every day, and tested before it ships.

  • 02

    “Six logins to run one business.”

    Pages, shop, bookings, invoices, customers and team in one admin, with one sign-in.

  • 03

    “The apps cost more than the shop.”

    Add-ons from a few dollars a month, priced on one bill. No fees on your sales, ever.

  • 04

    “I chase every invoice and booking.”

    Quotes accepted online, invoices paid by card, reminders that send themselves.

  • 05

    “Our customer list is a spreadsheet.”

    Every order, enquiry, booking and chat lands on one contact, with their whole history.

  • 06

    “Our developer stopped answering.”

    Real people behind it. Ask us from any screen and get a reply, not a ticket number.

The difference

Not a website builder. Not an agency. Both, in one.

Builders hand you the tools and leave. Agencies build it, then charge you for every change. o/i is software you run yourself, with the designers and developers who built it one message away.

  1. 01

    One core, every site

    Pages, images, forms, inbox, contacts and team, kept current for everyone, every day.

  2. 02

    Modules you switch on

    Shop, invoicing, bookings, CRM, newsletters, courses, chat and more, on from Settings · Plan.

  3. 03

    Your layer, built beside the core

    The feature only your business needs, built by us, never broken by an update.

  1. 03 · Your layercustom development
    • Xero sync
    • Client portal
    • Your own AI
    • Your idea
  2. 02 · Modulesswitch on when ready
    • Shop
    • Quotes & invoices
    • Bookings
    • Deals & customers
    • Newsletters
    • Courses
    • Chat
    • Translator
    • Inventory
    • Help centre
  3. 01 · The coreevery site · updated daily
    • Pages
    • Images
    • Forms
    • Inbox
    • Contacts
    • Journal
    • Team
    • Domain
    • SEO

one database, each site locked to itselfno plugins

Switch on what you need

Modules for the rest of the business.

Each one is part of the same admin, with the same customers, on the same bill.

  • A$29 a month

    Shop

    Products, checkout, orders and refunds, paid into your own Stripe. No cut of your sales.

  • A$19 a month

    Quotes & invoices

    Quotes customers accept online, invoices they pay by card, reminders that send themselves.

  • A$15 a month

    Bookings

    Appointments, classes, tables, rooms and events, with deposits, reminders and Google Calendar.

  • A$25 a month

    Deals & customers

    A pipeline that fills itself in, follow-ups that remind you, lists that never go stale.

  • A$10 a month

    Newsletters

    Write to your list from your admin, in your colours, with sign-up forms that already work.

  • A$5 a month

    Chat

    A chat bubble on every page: your contact details, ready answers, or AI that answers from your site.

Courses, Translator, Inventory, Product builder, Help centre and Instagram too. Every module, side by side.

01 · Pages

Build pages from sections, not from scratch.

Pick a section, fill in the words, drop in a photo. Heroes, features, steps, timelines, questions, testimonials, forms: each one already looks right on a phone.

  • Drag to reorder, or use the keyboard
  • Your colours, fonts, logo and header
  • Drafts and previews before anything goes live
  • SEO checks on every page
/workshopsPublish✓ Live
HERO
STEPS
QUESTIONS
FORM

02 · Shop

Sell without the app tax.

Products, discount codes, customer accounts and order tracking are built in. Payments go through your own Stripe account, straight to you. We never take a cut.

  • Stock is held while someone checks out
  • Refund in part or in full, from the order
  • Enquire-only products and emailed quotes
  • Shipping zones, including “we'll quote you”
Ordersno fee on your sales
1042Ella Nguyen · 2 seatsA$240NewIn progress
1041Priya Raman · Rye loafA$22Sent
PAID THIS MONTH
A$4,180
STOCK HELD
35 min
PLATFORM FEE
0%

03 · Inbox & contacts

Every enquiry in one inbox. Every person, their whole history.

Forms, chats and quote requests land in the Inbox, and each person becomes a contact with everything they've bought, booked and been sent.

  • Staff can answer without seeing the money
  • Merge two Sams in a tap
  • Tags, groups and saved lists
YOUR WEBSITE
Book a workshop
Marcus Lee
marcus@example.com
Private class for six in November?
SendThanks Marcus, we have it.
Inbox
Marcus Lee
Book a workshop
Jade Moretti
Quote for wedding loaves
✓ Marcus added to Contacts

04 · On your phone

Change a price at the market. Answer a booking on the train.

o/i was designed on a phone first. Every screen, every setting, the whole admin. Light or dark. Nothing to install.

HOME
Morning, Anna.
ORDERS TO DO
3
2 new orders need confirming
1 new enquiry
ORDERS
Orders
1042 · EllaNew
1041 · PriyaIn progress
1040 · SophieSent
INBOX
Marcus Lee
Private class for six in November?
Hi Marcus, Saturday 15 Nov works…
Reply
HomeOrdersInboxProductsMore
  • 05 · Go live

    Your domain, secure, live today.

    Buy a name here or bring yours. We check the records and switch on https. Hidden until you launch.

    A @✓ Found
    CNAME www✓ Found
    https✓ Ready
    Live

    Sitemap · Search Console · GA4 & Meta pixel · cookie consent · redirects

  • 06 · Team

    Everyone gets the right keys.

    Owners do everything. Managers run the shop and the site. Staff handle orders, bookings and the inbox. Activity shows who changed what.

    ALAnna published Workshops
    TKTom moved order 1042 to Sent
    MJMia replied to Marcus Lee

    Emailed sign-in codes · authenticator app · no passwords to leak

  • 07 · Yours

    Your data. Your call.

    Month to month, no lock-in. Download everything in one zip whenever you like: pages, photos, products, orders, invoices, contacts.

    everything.zipPacking…✓ Ready
    pagesphotosproductsorderscontactsinbox

    Your own Stripe · your own domain · your content

Who it's for

One platform. Four ways to love it.

Run it yourself, in minutes, from your phone.

No technical words, no plugins, no waiting on a developer. If you can send an email, you can run your site, your bookings and your invoices.

  • Plain-English admin, designed for a phone first
  • Orders, bookings, invoices and customers in one place
  • One monthly bill, no app fees, no cut of your sales
  • Ask a real person from any screen

Pricing

One clear price. No fees on your sales.

  • Start

    A$29a month

    A first site, done properly

    • 5 GB photos & files
    • 2 people
    • 10,000 visits a month
  • Grow

    Most picked
    A$59a month

    A busy small business

    • 20 GB photos & files
    • 5 people
    • 50,000 visits a month
  • Scale

    A$119a month

    Bigger teams and catalogues

    • 50 GB photos & files
    • 10 people
    • 150,000 visits a month
  • Enterprise

    A$249a month

    High traffic, many hands

    • 200 GB photos & files
    • 25 people
    • 1,000,000 visits a month
  • Add-ons from A$5 a month
  • Yearly: pay 10 months, get 12
  • AUD · USD · EUR · GBP
  • Australian businesses add 10% GST

What's next

It gets better every week. For everyone, at once.

One platform means every improvement reaches every site the day it ships. Here's what's coming.

  • Import your site from AI (now)
  • AI page writer (now)
  • Accounting (next)
  • Xero (next)
  • Reviews (later)
  • Memberships (later)
  • Gift cards (later)
  • Subscriptions (later)
  • Install as an app (later)

Questions

Straight answers.

Something else? Ask us. A person replies, usually the same day.

Do I need to be technical?

No. The admin is written in plain words and built for a phone. If you can write an email, you can build a page. If you get stuck, Get help is on every screen.

What happens after the 14-day trial?

Pick a plan and add a card to keep going. If you do nothing, your site stays hidden and nothing is charged. You can still download everything you made.

Do I pay for every add-on?

Only the ones you switch on. Each is a line on the same monthly bill, and you can switch it off again any time. Nothing you made is deleted.

Is there a contract?

No. Plans are month to month. Pay yearly and you get 12 months for the price of 10.

Do you take a cut of my sales?

Never. Shop sales, invoices, bookings and courses are paid through your own Stripe account and land with you.

Can you move my site across?

Yes. Pages, products, customers and your domain. See Switch to o/i.

Can I leave and take my site with me?

Yes. Settings · Export everything downloads one zip: pages, photos, products, orders, invoices, contacts and inbox.

Your site could be live this afternoon.

Start free for 14 days. No card. If it isn't for you, walk away and take your content with you.